Leading the way in sustainable hospitality, we create amenities that respect both people and the planet.
For over 40 years, Groupe GM has been a pioneer in sustainable development within the hotel amenities industry. These pioneering initiatives inspired the creation of the Care About Earth program, reflecting our commitment to innovate and reduce our environmental footprint for future generations.
Groupe GM prioritizes green resources, focusing on reusability and the elimination of plastics derived from fossil fuels. At the heart of our strategy lies eco-design, which focuses on minimizing waste and conserving scarce resources.
Every stage of product development integrates environmental considerations, from raw material sourcing to end-of-life recycling. Through the Care About Earth program, Groupe GM reaffirrms its leadership and unwavering commitment to promoting sustainable hospitality
practices across the global hospitality industry.