Home / Care about Earth
We have been leading the way in responsible amenities through pioneering initiatives, which inspired the creation of the Care About Earth program.
For over 20 years Groupe GM has been a pioneer in sustainable development within the hotel amenities industry. Committed to its stakeholders, Groupe GM strives to innovate and reduce its environmental footprint, ensuring that its practices contribute to the sustainability of the planet for future generations.
Groupe GM prioritizes green resources, focusing on reusability and the elimination of plastics derived from fossil fuels. At the heart of our strategy lies eco-design, which focuses on minimizing waste and conserving scarce resources.
Every stage of product development integrates environmental considerations, from raw material sourcing to end-of-life recycling. Through the Care About Earth program, Groupe GM reaffirms its leadership and unwavering commitment to promoting sustainable hospitality practices across the global hospitality industry.










